Advance Market Development and Response (AMDAR) is a proven digital IoT business strategy model and tool. AMDAR helps define new digital markets, expand existing markets, achieve digital transformation, create new products/services, supports new business process design and identifies data monetization and new revenue models. AMDAR helps businesses adapt to new, sprawling, opportunity-driven markets by leveraging pragmatic disciplines for achieving targeted outcomes. AMDAR is the leading market development and expansion tool for digitally-oriented organizations.
The Digital IoT Market Ladder is a business modeling process designed to provide an organized framework for advancing IoT embedded product value. The approach enables management to define business process models for each product line while establishing a process for: a) defining strategies to increase value of IoT embedded products, and b) uncovering new IoT product–services concepts and revenue streams
Markets can evolve - or - they can be developed in a manner that fits the organization's needs and capabilities. This tool will help organizations to identify markets, design the best product-fit for the market and then position itself for success in the new market.
Science, technology and strategy are combined in a coherent, workable and effective approach that allows organizations to not only innovate, but deploy and reap the benefits of a new product, service and market innovations.
Digital Process Discovery is about reviewing the existing processes within the organization to see where value can be captured and adapted to a digital IoT marketplace. Post review - new processes are designed and deployed according to a structured framework so that the organization can more effectively - and repeatedly - leverage the digital capabilities and digital-based assets to meet or exceed market outcomes.
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